The Encore Society

The Encore Society

The $100 Million Manifesto:

Why “Modern” Coaching is Moving Backward.

Jim Chianese's avatar
Jim Chianese
Mar 02, 2026
∙ Paid

If you’ve been watching the digital coaching space lately, you’ve noticed a pattern. It’s a frantic race toward complexity, automation, and deep discounts.

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Photo by Lucas Santos on Unsplash

After 30 years in the trenches and overseeing more than $100 million in coaching sales, I can tell you: The loudest voices in the room are often the ones with the thin…

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