The Encore Society

The Encore Society

Telling a Child About Why Email Lists are Pure Gold.

I really like your cool toys!

Jim Chianese's avatar
Jim Chianese
Feb 07, 2026
∙ Paid

This question in my community sparked this post.

"An email list is Pure Gold." Help me understand this—I hear some people say this very thing, and others say not to waste my time on it. Why do you believe it is pure gold? Talk to me like I'm a 2nd grader, please.

Imagine you have a big, beautiful box of cool toys.

assorted plush toys on brown wooden shelf
Photo by Nong on Unsplash

Coaching Jumpsta…

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